Content Creator & Social Media Specialist
ST-ONE Machinery
About this role
We are looking for a creative, energetic, and charismatic Content Creator & Social Media Specialist to serve as the face and voice of our brand across digital platforms. The ideal candidate will combine on-camera talent—hosting live streams, interviewing guests, and engaging directly with our online audience—with technical skills in social media management, basic graphic design, and light website upkeep.
Responsibilities
• Host engaging live streams (Q&A sessions, product showcases, walkarounds), conduct interviews, and interact with viewers in real time.
• Produce, record, edit, and curate compelling short-form and long-form videos, graphics, and promotional posters aligned with our brand voice.
• Develop and execute creative strategies across Facebook, Instagram, TikTok, YouTube, Twitter, and LinkedIn.
• Respond to comments, messages, and viewer feedback to build an active, loyal online community.
• Manage basic website updates, upload new content, and troubleshoot general content display issues.
• Track engagement metrics across platforms and adjust content tactics to maximize reach and growth.
• Work with marketing and sales teams to tie digital content into ongoing campaigns, promotions, and product launches.
Requirements
• Track record as a Content Creator, Live Stream Host, Video Presenter, or Social Media Manager (portfolio or links to content required).
• Exceptional communication skills, outgoing personality, and confidence interacting with people on camera and during live broadcasts.
• Graphic design ability for creating digital posters/billboards and basic video editing proficiency.
• Deep understanding of social media algorithms, live streaming tools, and trend forecasting.
• Basic knowledge of website content management (WordPress or similar framework); familiarity with basic web technology is a plus.
• Ability to multitask, adapt on the fly during live broadcasts, and manage production deadlines effectively.
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